Sales Competency Assessment tool is a unique 180-degree evaluation tool designed for the development of the sales staff by an internationally recognized manufacturer of development tools Persona Global. The analysis focuses on the effective sales process, sales techniques and behaviors.

Research-based analysis measures the knowledge and skills of salespeople in terms of effective sales in 13 key areas.

The analysis includes:

• sales skills test
• evaluations by the salesperson himself/herself, his/her manager and his/her customers

The analysis allows to concentrate on just those factors that affect the performance of the particular sales area the most.